• Strategic Marketing : A StartUp Smart Seminar- 2017

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    Name: Strategic Marketing : A StartUp Smart Seminar- 2017
    Date: April 13, 2017
    Time: 8:00 AM - 10:00 AM EDT
    Registration: Register Now
    Event Description:
    You will learn the concepts behind developing a sound and cost effective marketing strategy for their business including Articulating what your business does through the eyes of your customers, completing a competitive analysis for the direct and indirect competitors of your business, identifying the key characteristics of your potential customers within the overall market, determining the actual marketing and advertising activities that your business will undertake, determining market share, potential, and trends and price-value-service matrix, and setting your marketing budget.

    Presenter: Dr. Rosalyn Rufer, Professor of Strategic Marketing, Empire State College, School for Graduate Studies

    Event Sponsors:
    Chamber Offices
    Multi-Purpose Room
    58 Clifton Country Road
    Suite 102
    Clifton Park, NY 12065
    Date/Time Information:
    7:45 am - Registration
    8:00 - 10:00 am
    Includes Light Continental Breakfast
    Contact Information:
    $40 per person
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